Supermarket giant Morrisons will very soon start offering free water bottle refills at its forecourts nationwide in a drive to encourage customers to ditch single use plastic bottles for reusable and refillable alternatives.
The move affects not just the stores but also all petrol station forecourts owned by Morrisons, and comes after a successful 12 week trial in August last year.
The trial showed that offering refills allowed forecourt kiosks to cut down on the plastic bottles they sold by 18 per cent compared to the same period in 2019, reports The Grocer.
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Sustainability manager at Morrisons Natasha Cook said the feedback the supermarket had received from customers showed people wanted to help reduce their plastic usage.
She said: “We know customers often pick up a bottle of water when paying for petrol, so offering free water should be an effective way of reducing these single-use plastic bottles.”
Morrisons say that as many as 39 million single use plastic bottles are bought in the UK every single day.
The vast majority of these are bought by those on the move travelling somewhere or on the way to or from work.
Morrisons supermarkets already provide water fountains in their food to go sections, and the in-store cafes also offer a similar service.
But customers will now be able to request an attendant to refill their bottle at all of Morrisons 338 filling stations nationwide.
This latest move is part of the supermarket’s wider drive to reduce single use plastic packaging, replacing plastic fruit bags for paper ones, and introducing refillable container services at deli food counters.
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